tinted mineral sunscreen and skin tone matching
a sparse off-white ecommerce page combines a modular collage of product, face, texture and botanical imagery with thin hand-drawn graphic marks. small utilitarian typography and persistent commerce controls give the art-directed layout a functional skincare shopping experience
About this website template
This template is built for beauty product landing page, cosmetics ecommerce product showcase and interactive product detail page. It is written for beauty and skincare shoppers and cosmetics consumers. Common uses include browsing product shades, comparing skin tone coverage, viewing product ingredients and benefits and adding a product to a shopping bag. It suits work in beauty and skincare and cosmetics ecommerce.
The design is editorial, minimal, experimental, image-led and art directed, with a modern, playful, clinical and confident tone, laid out as asymmetric modular image grid, large central product demonstration panel, small thumbnail rail, wide product packshot spanning the page and fixed bottom purchase and cookie bars.
Template details
- Format
- website
- Purpose
- beauty product landing page, cosmetics ecommerce product showcase, interactive product detail page
- Audience
- beauty and skincare shoppers, cosmetics consumers
- Use cases
- browsing product shades, comparing skin tone coverage, viewing product ingredients and benefits, adding a product to a shopping bag
- Industries
- beauty and skincare, cosmetics ecommerce
- Style
- editorial, minimal, experimental, image-led, art directed
- Tone
- modern, playful, clinical, confident
- Typography
- small lowercase sans serif labels, compact sans serif body copy, minimal typographic hierarchy, high contrast black interface text
- Colours
- warm off-white, black, muted gray, beige and tan, coral pink, olive green
- Imagery
- close-up skin and face photography, cosmetic product packshots, powder and cream texture photography, botanical and abstract editorial imagery
- Density
- medium
- Aspect ratio
- 6:7
Preview
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